Evergreen Sequences

title: Evergreen Sequences
description: Set up sequences that automatically enroll new leads as they are added.

Overview

Evergreen Sequences automatically send emails to new leads as they get added to your list—without needing to manually restart campaigns every time. This is perfect for continuous outreach where your lead list keeps growing.

Prerequisites

• Active SalesBlink account

• Connected email sender

• A lead list or CRM integration set up

When to Use Evergreen Sequences

Use Evergreen Sequences when:

• You are continuously adding leads (via integrations, forms, or imports)

• You want automation running 24/7

• You don't want to manually re-run campaigns

Step 1: Go to Sequences

1. Go to Outreach

2. Click on Sequences

3. Click Create New Sequence

Step 2: Create from Scratch

1. Choose From Scratch

2. Enter a name for your sequence

3. Click Create Sequence

Step 3: Add Lead Source

1. Click Add Lead Source

2. Choose a source:

• Leads from List(s)

• Segment by Events

• Segment of List

• CRM Integration

Example:

1. Select Leads from List(s)

2. Choose your list (e.g., Integrately_leads)

3. Click Insert

Step 4: Add Outreach Step (Cold Email)

1. Click Add New Block (+)

2. Select Cold Email

3. Choose or create an email template

You can use variables like:

• {{company_name}}

• {{job_title}}

• {{email_signature_of_sender}}

4. Click Insert once done

Step 5: Save & Schedule

1. Click Save & Schedule to configure sending settings

Step 6: Configure Schedule

1. Choose:

• Start Sending Now or Schedule for Later

• Set timezone

• Add random delays (recommended for better deliverability)

• Configure sending days & time

Step 7: Email Sender & Deliverability

1. Select your email sender

2. Enable:

• Provider Matching

• Plain text emails (recommended)

• Auto pause on high bounce rate

Step 8: Enable Evergreen Sequence (Most Important)

1. Turn ON Evergreen Sequence

This ensures: Emails are automatically sent to new leads added to your list in future.

Also configure:

• Tracking (opens, clicks, replies)

• Stop sequence when lead replies

• AI reply settings (optional)

Step 9: Review & Launch

1. Review your sequence settings

2. Click Launch Sequence

How Evergreen Sequences Work

Once enabled:

• You connect a list as a source

• Whenever a new lead is added to that list

• The sequence automatically starts for that lead

No need to re-run or duplicate campaigns.

Important Notes

• Evergreen works only with connected lead sources (lists/CRM)

• If you manually upload leads later → they will also enter the sequence

• Sequence runs individually per lead

Best Practices

• Use verified email lists

• Keep random delays ON to avoid spam filters

• Write personalized emails with variables

Always enable:

• Reply tracking

• Stop on reply

Results

After setup:

• Your outreach becomes fully automated

• New leads are handled instantly

• You save time and scale outreach easily

Updated on: 03/07/2026